I remember seeing an interview with Bill Gates a while ago. They asked him how he was able to accomplish so much, and he replied, “Well, I’m not cutting the lawn.” And while I understand the point he was making—that he protects his time—I lost a little trust in him when he said it. Because I do cut my lawn. I don’t have full-time staff handling the details of my day-to-day life.
People trust people they can relate to.
We trust people who can see the world from where we’re standing.We trust people who can walk in our shoes, even if just for a moment.
To connect with people, we must first understand them.And to understand someone, we have to think from their point of view.
So when you’re working with someone—especially if you’re sharing a new idea or an opposing opinion—start by asking yourself:
How might they feel about this?How will it impact them?Will it make their life easier or harder?
Just asking those questions will likely shift how you communicate. It will soften your tone, clarify your intention, and make your message easier to receive. And when someone feels understood, they are far more open to what you have to say.
If you want people to support your ideas, don’t push your perspective first.Start with theirs.Relatability builds trust, and trust makes everything possible.